About

We're building the software
print shops deserved.

Preciter started inside a real print shop. We were quoting jobs on Excel for years. Customers called at midnight. Different staff gave different prices. Something had to give.

Our mission

Give every print shop a quoting engine that's as accurate as their best operator and as fast as the fastest dashboard they've seen.

Print is one of the oldest industries in the world. The software that runs it shouldn't feel like 1998. We're changing that — one shop at a time.

How we got here

Vibgyor Prints LLC has been running offset and digital print operations for years out of Ahmedabad, Gujarat. Like every print shop, we spent half the day on customer calls: "How much for 5,000 A4 flyers on 130gsm art paper, both sides, four-color, with matte lam?"

We built spreadsheets. Then macros on top of spreadsheets. Then a custom Access database. Each version was a bit faster, but quotes still took 10–20 minutes, and three different staff would somehow produce three different prices for the same job. Customers noticed. We had to fix it.

So we built our own quote engine — the one we wished existed. Plate selection automatic from final size. Mode B paper cutting for custom sizes that don't tile a plate. Work & Turn detection. Per-product allowed lists. The whole stack.

It worked for us. Then a friend running a print shop in Singapore asked if he could use it. Then one in Dubai. We realised every print shop on earth deals with the same problem — and almost none of them have a tool that actually understands offset printing math.

That's Preciter.A quoting and pricing platform built by printers, for printers. Battle-tested in our own shop before we'd let anyone else touch it.

Years
In the print industry
We know the work
6,500+
Plate combos
In the calc engine
India
Built in Ahmedabad
Global from day one
24h
Approval turnaround
Most subscribers

What we believe

🎯

Honest math, your math

We don't set your prices. We don't take a cut. The formulas are documented and follow industry standards. Your rates, your numbers.

🔒

Your data stays yours

Every subscriber sees only their own rows. Row-level security on every table. Admin actions logged forever. We never sell data.

Speed matters

A quote that takes 30 seconds to load loses jobs. We sweat the milliseconds. Every page should feel instant.

The team

H

Harsh Dave

Co-founder · Product + Engineering

Runs the technical side. Codes the calc engine, designs the UX, ships the features.

R

Ronak Joshi

Co-founder · Operations + Sales

Runs the print operation. Talks to every customer. Knows what shops actually need.

Want to chat?

Whether you're a shop owner, an investor, or someone working on similar problems — drop us a line.

Get in touchApply for free →